The vendors buy the magazine for NOK 25 and sell it for NOK 50, keeping the difference as their pay. Selling ASFALT gives the vendors an opportunity to earn money in a worthwhile way that also improves their self-respect and makes them feel they are part of something constructive.
The editorial team at ASFALT hopes that the new magazine will help to create better understanding and dialogue between different social groups and dispel some prejudices through its burning commitment to disadvantaged groups and a critical view of how society really functions. ASFALT joins the line-up of established street magazines in Norway, which includes =Oslo in Oslo, Megafon in Bergen, Sorgenfri in Trondheim, Virkelig in Tromsø and Klar in Kristiansand.
The magazine is owned and run by the Gatemagsinet Foundation in Rogaland. Kjetil Sævareid, Engineering Manager in Aibel, is Member of the Board.